Background and Aim: The discussion of children and the digital environment is one of the important concerns, including in the field of jurisprudence, economics and law; What are the rights of children in the digital environment and what is the approach of jurisprudence and law regarding commercial advertising using children in cyberspace is one of the important issues in this regard, which is tried to be examined in this article.
Materials and Methods: This is a descriptive-analytical article using the library method to examine the question in question.

Findings: A wide range of children's rights including privacy, good access to digital environment, protection against sexual abuse and commercial advertising are the most important principles related to children's rights in the digital environment. There is no direct discussion of this in jurisprudence, but the need to protect the rights of the child, including in commercial advertising in the digital environment, can be deduced from a review of jurisprudential sources. In Iranian law, however, there are limited rules on children's rights in the digital environment, and there are no clear and coherent legal rules on the use of children in commercial advertising in the digital environment in Iranian law.
Conclusion: Monitoring children's activities in the digital environment, formulating appropriate laws in this regard and increasing the level of literacy and awareness of children in the use of digital environment are the most important strategies to protect children's rights in this area, especially in the field of commercial advertising.